Verbal scales may give words or phrases for every answer option, for example, strongly agree/agree/unsure/disagree/strongly disagree, or the scale may be verbalized at the endpoints of the scale, for example, “never” and “always”. Care should be taken when constructing the phrases as the way that the options are worded is likely to affect the respondent’s behavior.
A verbal scale also referred to as a “word statement” or “scale expression”, is where the response options are presented to the respondent using words, whether spoken or written.
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Check out the entire glossary list in a printable list.
1. Verbal map scale
A map scale that expresses the relationship between distance on the map and distance on the ground in words; for example: "One inch equals 10 miles."
2. Graphic map scale
3. Fractional map scale
The fractional method for portraying the scale of a map uses a representative fraction to describe the ratio between the map and the real world. This can be shown as 1:50, 000 or 1/50, 000.